Learning Trajectory

The problem

Learning Trajectory is an after-school network serving families who read in English, Russian, and Armenian. Before parents trust you with their kids, they need the essentials clear and easy to find: what the programs are, when they run, and where each center is. A single-language site would have left much of that audience out, and scattered program and schedule details make it hard for a parent to decide.

The approach

I built the site trilingually from the start, with proper per-language URLs so each language can rank in search on its own. Dedicated program pages lay out what each offering covers, and three location profiles give each center its own page with the details a parent needs.

A daily-schedule timeline shows how a day is structured at a glance, and an enrollment funnel guides interested families from browsing to signing up — one clear path instead of a maze.

The result

Parents can read everything in their own language, compare the three centers, see how a day runs, and start enrollment without a phone call. The site is live and hand-coded, so it stays fast and easy to maintain as programs and schedules change.

Tech stack

More work